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The day SEO is dead is the day the machines take over
By Adam C | July 7, 2008
Jeff Jarvis: the day SEO is dead is the day the machines take over. If you know your Arnie movies, you’ll know that day is August 29, 1997, around about the time when Google was nothing but a twinkle in Larry and Sergey’s eyes. Here we are 11 years on, and as far as I can tell websites are machines, websites run on machines and the machines haven’t taken over yet.
As long as we’re more intelligent than the machines there will be a role for SEO.
The obvious repost to this is a philosophical one: beyond the nuts and bolts truly successful websites run on people power, conversations. However there is always an underlying technological consideration that can influence, if not make or break a websites search performance. It’s not about “SEO tricks” so much as understanding the limitations of the technology and working through them.
I see every week businesses struggling with these challenges, and am more than happy to help out. Long may it continue.
Welcome to my blog by the way. I’m loving the fact that the first post is about SEO and sci-fi movies. Very techie.
Topics: SEO |
